Our Story
Beginning
With the Hippie Trail of 60s, India was flooded with soul-searchers seeking freedom in Delhi, Varanasi, Goa, sometimes moving into Kerala where the sea kissed the sand. There, in the heart of Delhi also lived a boy Naresh, enchanted by the kaleidoscope of color and phrases of the community. Growing up, he saw the world blinded by love and awakened by truth. For him, the world looked better with bold colors and textures, with free-spirited gyptians who layered their
unconventional embroidered clothes, and used materials like macrame and natural dyes. It was designed by love, for love and with this love of his, Fashion Emporium was born in 1982
Expandation
He curated a huge collection of clothes and accessories for his fellow followers to immerse themselves in colors, lifestyles and cultures from all over the world. The good word spread far and wide, and just in a few years, with Mr. Naresh Jain’s dedication, Fashion Emporium was sourcing treasures, textiles and handicrafts from across the world and creating exquisite fashion pieces for the free spirits. These pieces were initially sold in India, but over the time they were exported all over the world, like USA, Germany, Norway, Finland, UK, Australia, South Africa, and whoever responded to the brand ethos.
All Over The World
Today, Fashion Emporium remains iconic bohemian brand under the care of Mr. Atul Jain, who has been working towards the dream of his father, Mr. Naresh Jain, expanding the business domestically and internationally, to starry-eyed dreamers in every corner of the planet who celebrate the freedom of expression.
